Your profile is how you present yourself to the world. And if a picture is worth a thousand words, what does your profile picture say about you?
Humans make judgments based on a rapid first impression and your profile photo helps potential clients get a sense of who you are. Businesses want to work with people they trust, and if they don’t see a photo that conveys friendliness and professionalism, they may move on.
To help attract customers and stand out from the crowd, keep these tips in mind when selecting your perfect profile picture.
1) Find your best light
Shady areas outdoors—without direct sunlight or on a cloudy day—are a great lighting choice. Inside, avoid overhead light, which creates harsh shadows, and instead look for natural light.
2) Simplify the background
Shady areas outdoors—without direct sunlight or on a cloudy day—are a great lighting choice. Inside, avoid overhead light, which creates harsh shadows, and instead look for natural light.
3) Focus on your face
Shady areas outdoors—without direct sunlight or on a cloudy day—are a great lighting choice. Inside, avoid overhead light, which creates harsh shadows, and instead look for natural light.
Examples
⛔ Bad: Not looking to the camera, bad lighting
✅ Good: Face to camera, good lighting.
⛔ Bad: Bad settings, too much body
⛔ Bad: Distracting background, face is hidden by sunglasses
✅ Good: Face to camera.
✅ Good: Face to camera, smiling, professional setting
